2024 has been a year I will remember for a long time. Not just for the achievements but also for the lessons learned and the experiences lived. This year wasn’t about doing more; it was about doing less of what doesn’t add value—removing instead of adding. It has been an exercise in simplification and focus, prioritizing what truly matters in life: health, wealth, and love. Here, I reflect on these three fundamental pillars.
Health: Fitness Over Business
If there’s one thing I’ve learned this year, it’s that health must always be our top priority. Too often, we get so caught up in our personal and professional projects that we forget that without health, nothing else matters.
Body and Mind: Although I’ve gained a few kilos this year, I’ve embraced a guiding principle: "fitness over business." This means taking care of both body and mind. Learning to pause, relax, and take things more calmly has been crucial. Sleeping well (the more, the better), staying hydrated, and avoiding unnecessary stress are habits I am actively reinforcing.
Work-Life Balance: Combining work with travel and passions has been essential for my emotional well-being. This year, I had the incredible opportunity to work and live in Italy for three months—a truly unforgettable experience both personally and professionally. During this time, I met amazing people like the Ycom team while collaborating on the Maserati Corse project. These months taught me to enjoy the process and appreciate life’s simple moments.
Wealth: Consolidation and Focus
From a professional perspective, 2024 has been a year of consolidation. Beyond numbers, it has been about simplifying processes, optimizing resources, and focusing on what truly adds value.
Key Achievements: My consultancy at www.anderlujambio.com has multiplied its revenue by seven compared to last year—a milestone that still feels surreal. At www.negotyum.com, we’ve worked hard to simplify the platform to enhance the customer experience and streamline its potential sale. While growth has been modest, we’ve surpassed 5,000 ideas tested on the platform.
Real Estate: My vacation rental business also hit record numbers this year since I started renting out my house in Lekunberri.
Gratitude: None of this would have been possible without my team’s support. A special thanks goes to Lizza and everyone who works alongside me; without them, these accomplishments would have remained dreams.
Love: Simplicity is Enough
In terms of love and personal relationships, this year reaffirmed an essential truth: you don’t need extravagant gestures to enjoy time with those you care about. True happiness lies in simple moments.
Family and Friends: Being close to my loved ones has always been a priority for me. This year, I’ve appreciated those shared moments even more deeply.
Traveling as a Couple: Traveling with my partner has been a constant source of joy and connection. Each trip allows us to pause our daily lives, relax, and strengthen our bond.
Travel: Unforgettable Experiences
Traveling has played a significant role in 2024, filling my life with unique moments and valuable lessons:
The trip to Monaco for the Rallye de Monte Carlo, where the passion for cars is palpable.
The unforgettable experience of attending the 24 Hours of Le Mans with the Ycom-Maserati Corse team.
The Monaco Grand Prix of Formula 1—an event where I enjoyed not only the race but also the unique atmosphere surrounding it.
The Imola Grand Prix of Formula 1—a solo trip where I indulged in my passion for motorsport, witnessing both modern F1 cars and historic legends like Ayrton Senna’s Honda.
Many other trips filled with learning and unforgettable memories, such as vacations in Begur or visits to international clients.
Final Reflection: Looking Ahead
2024 has been a year of simplifying priorities and learning to enjoy the journey. It’s been a period where I’ve learned to value what’s essential: taking care of my health, consolidating my professional projects, and fully embracing love and personal relationships.The upcoming year promises to be filled with excitement—new projects, passions to explore, and adventures waiting around every corner. I’m thrilled about what lies ahead and deeply grateful for everything this year has brought me. Here’s to building paths with effort, perseverance, and a heart full of gratitude!
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